How to A/B Test with Google Responsive Search Ads

It does not matter how many years you have been split testing your Google Ads copy – you can always do better. Typical questions to ask are: What call to action is more effective? What product type is more preferred? What happens if you invert your headlines? If you show an ad with two different Read more about How to A/B Test with Google Responsive Search Ads[…]

Dynamic Remarketing. The splendid setup guide.

What is dynamic remarketing? Dynamic remarketing is a type of Display Campaign that allows you to show tailored Ads to people who have previously visited your website or used your mobile app. Since the Google Display Network has over 2 million sites and reaches over 90% of people on the Internet, your Ads can appear Read more about Dynamic Remarketing. The splendid setup guide.[…]

3 Questions Guide About Google Extensions

This article provides answers to the three key questions about extensions: What is an extension?  How does it work? Which type of extension is most suitable for your goal? What is an extension? An extension is a feature that augments your ad with additional information and thereby increases your Click-through-rate. With the help of extensions, Read more about 3 Questions Guide About Google Extensions[…]

UAWC Agency Named Top Advertising Agency in Ukraine!

We’re excited to announce that we’ve recently received a 2019 Clutch leader award! Recognized for offering Ukraine’s best marketing services, we couldn’t be more thrilled! This award means a lot for us. We have been working in PPC for many years, giving positive results for people from different countries. We may not have a sales Read more about UAWC Agency Named Top Advertising Agency in Ukraine![…]

“True Detective” approach to managing PPC campaigns.

Do you know what PPC management is really all about? It’s about being able to deliver maximum results with minimum effort from your side. It’s about being a true detective. It doesn’t mean that there would be no challenge. PPC management is not a boring job – it’s an interesting investigation. And of course, you Read more about “True Detective” approach to managing PPC campaigns.[…]