5 key important factors to get more profit from special events like Black Friday

St. Valentine’s Day, Christmas & New Year, Black Friday – these are the holidays which online retailers can’t ignore. It’s not only a great opportunity to support a common holiday frame of mind but also the chance to make more money and let people know about your brand. Here are 5 main moments which you Read more about 5 key important factors to get more profit from special events like Black Friday[…]

6 principles of persuations in PPC marketing and 8 ways to implement them on your website

Over past 10 years Cialdini’s “6 principles of persuasion” have expanded in popularity for 1 reason – they bring results. We have tested each principle and our own projects. Let’s go through each in detail: Principle 1. Scarcity.  Scarcity is associated with something that is worth great value but is limited. Something exclusive which is Read more about 6 principles of persuations in PPC marketing and 8 ways to implement them on your website[…]