5 key important factors to get more profit from special events like Black Friday

Valentine’s Day, Christmas & New Year, Black Friday – these are the holidays online retailers cannot ignore. They’re not only a great opportunity to benefit from a common holiday frame of mind but also offer the chance to make more money and let people know about your brand. Here are the 5 main items, which Read more about 5 key important factors to get more profit from special events like Black Friday[…]

7 most important questions during AdWords audit

Many AdWords accounts are not performing well or at least, are not working at their full capacity. The goal of our AdWords audit is to apply the 80/20 rule to AdWords and influence the most valuable AdWords traffic sources. I know business owners who spend 2-3 hours a day with their AdWords management. The sad Read more about 7 most important questions during AdWords audit[…]

Save Your Money in AdWords with Universal Negative Keyword Lists

One of the most important things for Pay Per Click (PPC) optimization is the use of negative keywords.   Negative keywords are words and phrases that are irrelevant for your business and ones that you do not want searchers to associate with your products and services. When you add negative keywords to your PPC campaigns Read more about Save Your Money in AdWords with Universal Negative Keyword Lists[…]

8 main principles of Pay Per click advertisement

How do you make decisions in your Google and Facebook ads accounts? Do you take in consideration fundamental things which don’t change from account to account? If you are familiar with a main seven PPC principles you have a secret weapon which would make your results stand out. Principle number one – you will pay Read more about 8 main principles of Pay Per click advertisement[…]