Google Analytics 4 Setup & Optimization: Enhance Your E-commerce Performance
Make your business data-driven with our Google Analytics services.
Problems which we solve
1. Ensure Accurate GA4 Data for Confident Decision-Making
We'll fix technical issues and set up GA4 correctly, so you can trust your data and make informed marketing decisions
2. Solve Complex Attribution Challenges
We'll implement advanced GA4 attribution models to accurately measure each marketing channel's impact on conversions
3. Uncover Actionable Insights from Key GA4 Reports
We'll customize and analyze your most crucial reports, translating data into clear actions to boost your business performance
4. Improve Checkout Process
We will optimise your checkout process using E-commerce reporting tools to increase your conversion rate
Who is This For?
We’ll build and manage your entire analytics system, turning complex information into actionable insights
We'll cut through the noise, helping you focus on high-impact strategies across SEO, ads, and social media, tailored to your specific market
We’ll provide a comprehensive server side tracking solution which:
- Improves data quality and marketing attribution
- Maintains top security and compliance standards
- Handles traffic spikes efficiently
- Optimises new cookie protocols and bypasses blockers
- Enhances overall marketing effectivenes
Real Results from Our GA4 Setups and Optimizations
Achieved by conducting a deep investigation of the Apps' functionality and providing the client app developers with comprehensive and clear technical specifications for implementing all necessary in-app events, parameters, and identifiers.
Integrated Facebook SDK events into the clients apps. This enabled Facebook SDK events to be logged autonomously, without the need for third-party tools integrations or Mobile Measurement Partners (MMP).
Successfully integrated AppsFlyer SDK, and thus created all necessary in-app events logging, helping the clients marketing team determine the correct attribution of app installs and subsequent in-app events across all media sources
We Cover All Aspects of GA4 Setup and Optimization
A well-optimized GA4 setup ensures actionable insights.
We cover everything below to help you make data-driven decisions for your business.
- GA4 Property Creation and Setup
- Custom Event Tracking
- Ecommerce Tracking Implementation
- Audience Segmentation Setup
- Custom Dashboards and Reporting
- Cross-Domain Tracking
- Google Ads and GA4 Integration
- Goal and Conversion Tracking
- Data Cleanup and Migration
- Enhanced Measurement Activation
- User Behavior Analysis
- Real-Time Data Monitoring
- Funnel Visualization
- API and BigQuery Integration
- Troubleshooting Tracking Issues
- Regular Data Audits
We Have Over 1000 Positive Reviews
UAWC Agency has delivered weekly reports showing the ad investment and the sales achieved as a result. The team delivers work on time and responds well to the client's needs, so the client is very happy with the partnership. Moreover, The team demonstrates impressive creativity and expertise.
Since beginning their engagement with UAWC Agency, the client has seen a 300% ROI, and search engine rankings have significantly improved. The service provider is responsive and easy to contact. The client has been impressed with the knowledge and understanding UAWC Agency brings to the engagement.
A very agile team- great communication, patient and data-driven.👍
UAWC are an amazing team. Deep SME expertise in all things PPC / analytics etc, very well organised, entrepreneurial. Would highly recommend them.
UAWC Agency's work has resulted in significant ROAS with synergy between ad channels. UAWC Agency leads a communicative and organized process with constant follow-ups. The client also praises the team's ability to overcome any issue that arises.
Thanks to UAWC Agency, the client saw an increase in bookings and revenue. The team has managed the engagement well. They finish tasks on time and are highly responsive to the client. Their in-depth knowledge in their field is also highly commendable. Overall, the partnership is a success.
You will be working with:
The Best Digital Agency - Clutch 2021
Partners who have generated more than $500m in revenue for our clients
Premier Partners of Google, Facebook and Shopify
Partners with more than 15 years experience of digital marketing in the e-commerce sphere
UAWC only supports ethical and fair businesses!
Our mission is to promote ethical conduct. We do not work with black-hat businesses and do not use black-hat practices.
Want to do good and be great at the same time? Join us.
UAWC Marketing Book
Discover our UAWC Marketing Book – Unlock new growth opportunities for your e-commerce business with expert insights and strategies in SEO, advertising, analytics, and more, all crafted to drive your success.
Chapter 1: SEO Foundations
Keyword Research Strategy: A Comprehensive Beginners Guide
What are Core Web Vitals and why an eCommerce business should care about them
Chapter 2: Advertising Strategies
How to Target the Right People on Facebook
Setting Up Google Merchant Center
7 Effective Facebook Ads Scripts
Google Ads Audience Segmentation: What You Need to Know
Meta Ads Services to Scale Your E-commerce Business
TikTok Ads Services to Boost Your E-commerce Sales
Chapter 3: Analytics and Data
Shopify GA4 Ecommerce Tracking Implementation
The Definitive Guide to Google Analytics 4 User ID
Unlocking the Secrets of The Law of Small Number
Chapter 4: Email Marketing Essentials
How to Create a Successful Email Marketing Strategy
Email Marketing: How to Build an Email List
Chapter 5: E-commerce Optimization
E-commerce Web Design: How to Make an E-Commerce Website that Sells
The Only Product Page Optimization Guide That You Will Need