UAWC Blog

Effective strategies & tactics to scale your e-commerce business

google ads
all
facebook ads
amazon ads
google analytics
tiktok ads
How to Create a Google Ads Smart Campaign
Max
Max
Published - 12 min - 2024-05-13

How to Create a Google Ads Smart Campaign and Boost your E-commerce Revenue

Product Data Feed optimization for Google Shopping
Tatiana
Tatiana
Published - 2023-11-17

Product Data Feed optimization for Google Shopping using DataFeedWatch

7 Facts That Nobody Told You About your Facebook Ads Strategy
Tatiana
Tatiana
Published - 5 min read - 2023-11-17

7 Facts That Nobody Told You About your Facebook Ads Strategy

What DMA & Consent mode v2 Mean for Your Business
Thomas
Thomas
Published - 3 min read - 2024-04-04

What DMA & Consent mode v2 Mean for Your Business

How To Install Meta Pixel on Wordpress
Dmitry
Dmitry
Published - 4 min read - 2024-03-08

How To Install Meta Pixel on Wordpress

Google Ads Conversions 2024: Master Tracking and Optimization
Max
Max
Published - 5 min read - 2024-02-29

Google Ads Conversions 2024: Master Tracking and Optimization

Clutch Recognizes UAWC Agency Among The Best Advertising & Marketing Firms
Ivan Gurin
Ivan Gurin
Published - 2 min read - 2023-11-13

Clutch Recognizes UAWC Agency Among The Best Advertising & Marketing Firms

How to Set Up Facebook Pixel on Shopify
Dmitry
Dmitry
Published - 3 min read - 2024-02-26

How to Set Up Facebook Pixel on Shopify

ChatGPT use cases for businesses
Sergey
Sergey
Published - 2023-10-19

ChatGPT use cases for businesses: What we've learned from one year of using it.

6 Google Ads Optimization Routines That will Help You Win the Month
alex-team
Alex
Published - 2023-11-14

6 Google Ads Optimization Routines That will Help You Win the Month

Amazon Attribution
Kris
Kris
Published - 2023-11-14

Amazon Attribution

How to Set Up an Amazon Advertising Campaign
Thomas
Thomas
Published - 2023-11-13

How to Set Up an Amazon Advertising Campaign

Save Your Money in Google Ads with Universal Negative Keyword Lists
alex-team
Alex
Published - 2023-11-13

Save Your Money in Google Ads with Universal Negative Keyword Lists

YouTube ads for Newbies
Tatiana
Tatiana
Published - 2023-11-03

YouTube ads for Newbies: How to Launch & Optimize a YouTube Video Advertising Campaign

What is Facebook Pixel: The Ultimate Guide.
Anna
Anna
Published - 2023-11-01

What is Facebook Pixel: The Ultimate Guide.

Google Ads Audit
alex-team
Alex
Published - 2023-10-31

Google Ads Audit: Diagnose your Marketing Issues and Discover New Opportunities

facebook business manager
Max
Max
Published - 2023-10-30

How to make Facebook Business manager your friend

email marketing
Alex
Alex
Published - 2023-10-19

The Key Email Marketing Metrics an eCommerce Business Owner Should Know

A Guide to Facebook Ad Creatives
Max
Max
Published - 2023-11-01

A Guide to Facebook Ad Creatives

Facebook ads audit
Oleksandra
Oleksandra
Published - 2023-12-11

Facebook Ads Audit: Learn how to diagnose your account

The Ultimate Guide to Facebook Events Manager
Max
Max
Published - 2023-12-08

The Ultimate Guide to Facebook Events Manager

Shopping vs Performance Max Google Ads campaigns
Oleksandra
Oleksandra
Published - 2023-12-08

Shopping vs Performance Max Google Ads campaigns

11 Simple E-commerce Tips to Maximize Your Company’s Profit
Ivan Gurin
Ivan Gurin
Published - 2023-11-17

11 Simple E-commerce Tips to Maximize Your Company’s Profit

An Analysis of Recent Updates in Meta Reels Ads for Ecommerce
Anna
Anna
Published - 2023-12-06

An Analysis of Recent Updates in Meta Reels Ads for Ecommerce

Using AI for eCommerce 15 Tools You Need to Try
Ivan Gurin
Ivan Gurin
Published - 2023-09-25

Using AI for eCommerce 15 Tools You Need to Try

Email Marketing Landing Pages
Alex
Alex
Published - 2023-10-18

Email Marketing: How to Create Landing Pages that Collect Email Addresses

Meta Advantage+: Why your eCommerce business needs it right now
Ilya
Ilya
Published - 2023-10-13

Meta Advantage+: Why your eCommerce business needs it right now

The eCommerce KPIs You Need in Your Report (And Those You Should Stay Away From)
alex-team
Alex
Published - 2023-10-09

The eCommerce KPIs You Need in Your Report (And Those You Should Stay Away From)

Shopify & Facebook integration: Step-by-Step Guide
Tatiana
Tatiana
Published - 2023-11-17

Shopify & Facebook integration: Step-by-Step Guide

Google Ads Remarketing for E-commerce
Ivan Gurin
Ivan Gurin
Published - 2023-11-13

In-Depth Guide to Google Ads Remarketing for E-commerce

Google Ads keyword match types: a detailed overview
Oleksandra
Oleksandra
Published - 2023-11-09

Google Ads keyword match types: a detailed overview

The Beginner's Guide to Google Ad Grants
Oleksandra
Oleksandra
Published - 2023-11-03

The Beginner's Guide to Google Ad Grants

CHILDREN’S HOSPITAL OF KYIV – DESPERATELY NEEDS YOUR HELP
alex-team
Alex
Published - 2023-11-17

CHILDREN’S HOSPITAL OF KYIV – DESPERATELY NEEDS YOUR HELP

Custom Definitions in Google Analytics 4: Why they are Essential for an eCommerce Business
Dmitry
Dmitry
Published - 2023-10-19

Custom Definitions in Google Analytics 4: Why they are Essential for an eCommerce Business

email marketing for small eCommerce businesses
Alex
Alex
Published - 2023-10-18

The Best Guide to Email Marketing for Small eCommerce Businesses you'll ever find

Google Ads for eCommerce: 9 Steps
Thomas
Thomas
Published - 2023-11-16

Google Ads for eCommerce: 9 Steps to Start Increasing Online Sales

Want to get more eCommerce sales? Make sure to build a successful content marketing strategy
Tatiana
Tatiana
Published - 2023-11-17

Want to get more eCommerce sales? Make sure to build a successful content marketing strategy

How to use Beprofit for eCommerce Profit Optimization
alex-team
Alex
Published - 2023-10-18

How to use Beprofit for eCommerce Profit Optimization

How to Set Up Google Analytics 4 for your Ecommerce Business: A Comprehensive Guide
Dmitry
Dmitry
Published - 2023-10-31

How to Set Up Google Analytics 4 for your Ecommerce Business: A Comprehensive Guide

Content Grouping in Google Analytics: Why your eCommerce Business needs it
Dmitry
Dmitry
Published - 2023-10-26

Content Grouping in Google Analytics: Why your eCommerce Business needs it

Track Button Click events using Google Tag Manager
Anna
Anna
Published - 2023-11-16

Track Button Click events using Google Tag Manager

Email Marketing: How to Build an Email List
Alex
Alex
Published - 2023-10-20

Email Marketing: How to Build an Email List

Google Shopping Ads Explained
Anna
Anna
Published - 2023-11-17

Google Shopping Ads Explained

 YouTube Ads
Anna
Anna
Published - 2023-11-16

Youtube Ads Best Practices: 11 Tips For Creating Ads That Win

How to get more conversions with your Facebook Ads
Anna
Anna
Published - 2023-11-01

How to get more conversions with your Facebook Ads

Google Dynamic search ads
alex-team
Alex
Published - 2023-11-09

Google Dynamic search ads: best ways to implement them in your marketing strategy

Ecommerce Web Design
Ivan Gurin
Ivan Gurin
Published - 2023-10-20

Ecommerce Web Design: How to Make an ECommerce Website that Sells

UAWC Agency Among Top Ten Most Reviewed Digital Marketers
Arnt
Arnt
Published - 2023-11-17

UAWC Agency Among Top Ten Most Reviewed Digital Marketers in Germany – The Manifest

Google Shopping: 8 actions to get better audience targeting
Tatiana
Tatiana
Published - 2023-11-01

Google Shopping: 8 actions to get better audience targeting

The Definitive Guide to Google Analytics 4 User ID
Dmitry
Dmitry
Published - 2023-11-17

The Definitive Guide to Google Analytics 4 User ID

The Ultimate Guide to Facebook Events Manager
Max
Max
Published - 2023-11-02

The Ultimate Guide to Facebook Events Manager

How to promote your Amazon product on Facebook
Tatiana
Tatiana
Published - 2023-11-10

How to promote your Amazon product on Facebook

8 YouTube Ad Settings That Will Amplify Your Sales
Ivan Gurin
Ivan Gurin
Published - 2023-11-13

8 YouTube Ad Settings That Will Amplify Your Sales

7 effective Facebook Ads Scripts
Oleksandra
Oleksandra
Published - 2023-11-13

7 effective Facebook Ads Scripts

Ecommerce branding strategy
alex-team
Alex
Published - 2023-11-02

How to Build a Winning Ecommerce Branding Strategy

Meta Ads retargeting for Ecommerce
Max
Max
Published - 2023-11-03

Mastering Meta Retargeting Ads for Ecommerce

Checklist to Make a Video for Facebook Ads
Tatiana
Tatiana
Published - 2023-11-17

Checklist to Make a Video for Facebook Ads

Successful Email Marketing Strategy
Alex
Alex
Published - 2023-10-26

How to Create a Successful Email Marketing Strategy

How to use Facebook Campaign Budget Optimization
Arnt
Arnt
Published - 2023-11-13

How to use Facebook Campaign Budget Optimization

First-party Cookies: What they are and how to set them up
Oleksandra
Oleksandra
Published - 2023-11-17

First-party Cookies: What they are and how to set them up

Two factor authentication in Meta Business Manager
Natalia
Natalia
Published - 2023-10-18

Why You Need to Use Two Factor Authentication in Meta Business Manager

Ecommerce with Facebook Ads
Max
Max
Published - 2023-11-01

Ecommerce with Facebook Ads: What Value Can They Bring to The Table

Google Responsive Search Ads: How to bring your sales to the next level
alex-team
Alex
Published - 2023-11-13

Google Responsive Search Ads: How to bring your sales to the next level

Facebook Lookalike Audiences
Max
Max
Published - 2023-11-10

Facebook Lookalike Audiences: the one and only guide you'll ever need

Check list to Make a Video for TikTok Ads
Ivan Gurin
Ivan Gurin
Published - 2023-11-16

Check list to Make a Video for TikTok Ads

Smart Bidding – Everything You Should Know of How to Maximize Conversions
Anna
Anna
Published - 2023-11-17

Smart Bidding – Everything You Should Know of How to Maximize Conversions

Facebook Conversions API
Max
Max
Published - 2023-10-30

Facebook Conversions API 101: Everything you need to know

Facebook Ads Library
Natalia
Natalia
Published - 2023-10-30

Facebook Ads Library: What It Is, How to Use it, and Why Your Business Needs It

The Complete Guide to start TikTok Paid Ads
Max
Max
Published - 2023-11-17

The Complete Guide to start TikTok Paid Ads

How to target the right people on Facebook
Max
Max
Published - 2023-11-01

How to target the right people on Facebook

The Law of Small Numbers
alex-team
Alex
Published - 2023-10-13

The Law of Small Numbers

Core Web Vitals
Andrew
Andrew
Published - 2023-10-31

What are Core Web Vitals and why an eCommerce business should care about them

UAWC
alex-team
Alex
Published - 2023-11-16

UAWC has retained Google Premier Partner Status

Google Smart Shopping
Anna
Anna
Published - 2023-11-03

Google Smart Shopping - A Comprehensive Guide on Ad Campaigns

Impression share 101: what you need to know 
Anna
Anna
Published - 2023-11-08

Impression share 101: what you need to know 

A Guide to Facebook Ads Objectives
Max
Max
Published - 2023-11-03

A Guide to Facebook Ads Objectives

Google Ads Audience Segmentation: What you need to know
alex-team
Alex
Published - 2023-11-01

Google Ads Audience Segmentation: What you need to know

Facebook Audience Insights: How to Use Them and Why You Need Them
Max
Max
Published - 2023-11-01

Facebook Audience Insights: How to Use Them and Why You Need Them

Why you should use Google Keyword Planner in your marketing
Thomas
Thomas
Published - 2023-11-17

Why you should use Google Keyword Planner in your marketing

The Best Guide to Facebook Retargeting Ads You'll Ever Find
Max
Max
Published - 2023-11-02

The Best Guide to Facebook Retargeting Ads You'll Ever Find

Google Performance Max
Max
Max
Published - 2023-11-16

Google Performance Max campaigns: 7 Things to Know before you start

Script: Set up Google Ads Campaigns Directly from Google Doc
alex-team
Alex
Published - 2023-11-16

Script: Set up Google Ads Campaigns Directly from Google Doc

How Apple’s iOS 14 Release May Affect Your Facebook Ads
Thomas
Thomas
Published - 2023-11-13

How Apple’s iOS 14 Release May Affect Your Facebook Ads

A Guide to Google Ads extensions (and ad extension examples)
Anna
Anna
Published - 2023-11-17

A Guide to Google Ads extensions (and ad extension examples)

Setting Up Google Merchant Center
Ivan Gurin
Ivan Gurin
Published - 2023-11-14

Setting Up Google Merchant Center

Google Shopping Advertising – 3 steps to maximize your ROAS
alex-team
Alex
Published - 2023-11-16

Google Shopping Advertising – 3 steps to maximize your ROAS

Keyword Research Strategy: A Comprehensive Beginners Guide
Kris
Kris
Published - 2023-11-16

Keyword Research Strategy: A Comprehensive Beginners Guide

Product Page Optimization Guide
Max
Max
Published - 2023-10-30

The Only Product Page Optimization Guide That You Will Need

Meta AI Advertising Tools
Max
Max
Published - 3 min read - 2023-09-14

What Ecommerce Businesses Should Know about Meta AI Advertising Tools

Shopify GA4 ecommerce tracking implementation
Dmitry
Dmitry
Published - 4 min read - 2023-11-17

Shopify GA4 ecommerce tracking implementation

Identifying 20 Common Feed Errors in Facebook Dynamic Product Ads
Ilya
Ilya
Published - 5 min read - 2024-03-05

Identifying 20 Common Feed Errors in Facebook Dynamic Product Ads

Portugal Office
Portugal Office
Av. Faial 371, Estoril, Lisbon
+351 922 210 245
Ukraine Office
Ukraine Office
Yamska 35/33, Kyiv
+38 095 863 8573
Norway Office
Norway Office
Jacob Aalls Gate 14b, 0368 Oslo
+479 228 0348
USA Office
USA Office
1584 W Crystal Rock Ct Unit 1B, Round Lake Beach, ILLINOIS, 60073
+164 675 718 77