Alfredsseafood: Strong Results From Day One with Proper Meta Setup
We built the full Meta Ads infrastructure from scratch - accounts, tracking, catalog, and analytics.
ROAS increased by 71% in the first month.
Table of contents
Vertical: eCommerce
Niche: Pet food
Market: Norway
Platform: Meta Ads
Problem
Alfredsseafood.no required a full setup of accounts, assets, and tracking in the short term. Additionally, the existing ads weren’t aligned with Meta's best practices, which limited performance potential.
How We Fixed It
Infrastructure & Tracking
We set up all the necessary accounts and built the full Meta infrastructure, connecting the website, catalog, pixel, and analytics to ensure correct tracking from day one.
Creative Guidance
We also provided recommendations on how to improve creatives.
First Day Results
Last 7 Days Results
The average ROAS in January 2026 increased by 71% compared to the previous month, December 2025, rising from 2.55 to 4.36.
Ads Before
Ads After
Alfredsseafood demonstrates that when tracking, assets, and campaigns are set correctly, Meta Ads can deliver strong performance from the very first days and scale consistently over time.
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