# SEO
How a Belgian Directory of Accountants increased traffic by 500%
Over 6 months this client resolved a site migration issue and gained a lot more business than before.
Table of contents
Key Results
Challenges
Strategy
We Have Over 1000 Positive Reviews
Key Results
Traffic : Steady increase, recovering from migration losses and reaching 500% growth in 6 months.
Indexable Pages : Issues fully resolved, ensuring all pages are properly indexed.
Page Speed : Optimized for better performance and user experience.
Challenges
The website faced major issues post-migration:
- Unindexable Pages: Many pages returned 404 errors, preventing search engine crawling.
- No Schema Markup: Lack of structured data hindered search engine understanding.
- Low Page Speed: Slow loading times affected user experience and rankings.
- Missing Pagination: Google struggled to crawl accountant listings and blog pages.
Strategy
1. Fixing Migration Errors
- Implemented 301 redirects to restore broken links and recover lost traffic.
2. Resolving Core Issues
- Added Pagination: Enabled better indexing of accountant listings and blogs.
- Implemented Schema Markup: Enhanced search engine readability.
- Optimised Page Speed: Removed unnecessary code and improved content efficiency.
We Have Over 1000 Positive Reviews
Jason Pyers
COO, Trot Pets
Leonid Shipulya
Cr. Director, Int'l Payment Co
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