How an Ozone Generators Retailer increased revenue by 300%

Video Views Campaign : ROAS 5 with a CPA of 34.2 NOK.

Website Conversions (Video Audience) : Achieved ROAS of 6.5.

Remarketing Campaign : ROAS stabilized at 4.

Interest Targeting Campaigns : Delivered ROAS of 7.

With a 300% revenue increase, we built a marketing funnel from scratch using Meta Ads, organic engagement, and audience segmentation.

Before partnering with us, the client had minimal visibility and sales. Key issues:

• No brand awareness – No existing audience or social presence.
• Low traffic & engagement – Limited interest in the product category.
• No sales funnel – Customers weren’t nurtured or retargeted.

We structured Meta Ads around three core elements:

1. Video Views & Website Conversions
2. Remarketing Campaigns
3. Interest Targeting Campaigns

Additionally, we grew organic Meta traffic to enhance long-term brand awareness.

• Educated audiences on ozone generators and their benefits.
• Targeted car owners, homeowners, and boat enthusiasts.

Performance:

• Video Views Campaign - ROAS 5 | CPA 34.2 NOK
• Website Conversions Campaign - ROAS 6.5

• Audience 1: Visitors from the last 5 days (high intent).
• Audience 2: Visitors from the last 30 days, excluding the 5-day segment.

Performance: ROAS 4 (best results from 30-day audience).

Custom creatives tailored to:

• Car Owners – Odor removal in vehicles.
• Boat Enthusiasts – Use in boats, yachts, and gear storage.
• Homeowners – Improved indoor air quality.

Performance: ROAS 7

• Published content showcasing product benefits.
• Shared educational insights with links to the eCommerce store.
• Encouraged community engagement.

Result: 2000% increase in organic traffic.

Logan Merrick

Managing Director, Sitting Pretty

Advertising & Marketing for Hair Beauty Brand

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Jeremy Hermans

Founder, Glamping Company

SEO & Google Ads for Glamping Company

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